Suzana Herculano-Houzel

Help your child say yes!

Watch out for the challenge: one, two, three and… Don’t think of a pink elephant! Did you get it? I doubt it very much. The reason for a chubby pink elephant automatically appearing in your mind is the same reason why young children have difficulty obeying various “no’s”: the brain automatically activates its representations of […]

An evolutionary study of SfN meeting attendance

“25 year membership pins”, read the box behind the counter of the SfN booth where I was updating the information on the current president of the Middle Tennessee Chapter of the Society for Neuroscience (me!). I did some quick math: I should merit one of those pins next year, I believe. It’s been interesting to […]

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